Specialization Tags
Biography
Greg is a 15-year go-to-market (GTM) veteran in the B2B SaaS space, and has spent the past 3 years building out and supporting the GTM motion for a B2C strategy as well. Greg's experience includes being a quota carrying individual closing $1M ARR deals, growing a Customer Success program from scratch to $50M in ARR, and now, holding full Revenue accountability (Sales, Marketing, and CS) as a founding Executive team member. Greg has worked directly with Board of Directors, and participated in Series A and B fundraising processes as a Revenue executive. Greg's had deep experience in Edu-Tech, but has consulted with businesses in a variety of SaaS sectors. Outside of SaaS/Tech, Greg grew up with a dad who is an entrepreneur and ran a successful retail operation for 30+ years. Much of what he applies in his business career today was what he learned working in all aspects of the family business from the age of 12...and ultimately, business comes down to working hard, and doing right by the people you impact: Customers, Suppliers, Team Members, and your community.
What Companies and What Challenges?
- We're trying to define where to focus our resources from a GTM perspective - We're trying to build a budget/model, but don't know where to start. - We've sold 1-10 deals, but don't know how to keep that momentum going - We have $200K in customers/revenue, and don't know what to do with it. - We have set up a Board of Directors (or want to) but don't know how to leverage them effectively. - Our team is preparing to fundraise, and we don't know how to organize our story in such a way to reflect our success, but also call out where we need support. - General Leadership and Culture - how do you build trust and accountability in your team, and across your organization?
Network
I have a strong network of CEOs and Go-to-market Leaders I also have a strong network of individual contributors who are always on the look out to give advice, consult, or dive into new opportunities. I'm a member of the Pavillion community which gives me access to a wide range of SaaS professionals and leaders