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Benjamin Garden

Sales/GTM

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Specialization Tags

Data AnalyticsAIBusiness ManagementProduct - SoftwareMarketing - B2B

Biography

Benjamin Garden, VP of Analytics at Iris Pricing Solutions in Toronto, brings over 15 years of experience in leveraging analytics and AI to drive business growth and profitability. With a rich background in team leadership across global markets and expertise in areas like pricing strategy, marketing analytics, SaaS solutions, and strategic planning, Benjamin combines technical proficiency with a passion for fostering innovation and organizational excellence. He is a member on the Board of Directors for THRIVEfunds, an anti-poverty Non-Profit organization. His commitment to professional development makes him a valuable mentor, ready to share his insights and experience in navigating complex business environments.

What Companies and What Challenges?

-Startups seeking pricing strategy, data / AI / automation strategy -Retail, E-Commerce, SaaS companies needing pricing optimization and packaging & pricing strategy -Startups and SMEs requiring data-driven strategic planning. -Marketing firms looking for advanced analytics insights. -SaaS companies aiming to integrate AI in product development. -Businesses seeking predictive analytics for decision making. -Organizations looking for data-driven operational optimization. -organizations aiming to develop or enhance a data-driven culture.

Network

Network of professionals in the following area (Senior to Director/VP level): - Customer segmentation / demographics / geodemographics - Business intelligence professionals - Pricing Strategy / Analytics / Customer Research